Given how often AMD fumbled their marketing and missed their chances, I’m curious how they'll present/market FSR Redstone. Let’s see how the community reacts this time when it’s AMD doing it….
Given how often AMD fumbled their marketing and missed their chances, I’m curious how they'll present/market FSR Redstone. Let’s see how the community reacts this time when it’s AMD doing it….
23 Comments
No the big thing with red stone is they are finally getting a ray reconstruction equivalent so path tracing will look better
AMD’s marketing wants to be what User Benchmark thinks it is.
It’s main point is enhancing image quality so they won’t have to talk about frame gen necessarily.
It was similar with upscaling – they didn’t get a backlash. The narrative quickly changed from ‘only raw performance matters’ to ‘FSR4 is good and AMD has closed the gap’.
Just don’t make bullshit claims like 9060XT = 7900XTX and they’ll be fine.
People are mad at Nvidia for lying about performance and using frame gen to cover it up.
Frame Gen will always be a ***bonus***, not raw performance.
considering good chunk of people accepted frame gen as a performance boost seeing as higher number = more fps (who are mostly on older or lower end hardware btw), i doubt there will be much backlash apart from some youtubers and people who dont value frame gen as a genuine performance boost
jensen marketed 5070 = 4090 and people bought it (both the card and the joke unfortunately)
source: person who doesnt value frame gen as genuine performance boost
You know, I kind of think FG should be seen like a cross between VRR and Motion Blur. It’s doesn’t really work to increase performance, it’s more meant to increase fluidity of motion and help you saturate your refresh rate.
They should go with a third option… look you got a Team Red following and know the only way past the line is real world performance not gimmicks. Either give us some freakin awesome beast or at least decent and affordable.
Market it truthfully.
This lets you play at a playable frame rate on a potato by approximating the image. It won’t always be pretty but you can play it comfortably.
As your hardware ages, it means you can still play your favourite games at a reasonable quality.
It means you can experience newer games on small form factor devices on the go.
If you absolutely must play at 4K 240fps. This lets you get there despite the fact nothing we currently have should be outputting at that level and it will look nowhere as good as 1440p @120fps or 4K @60. But hey, you do you.
Just don’t say 7900XTX performance for $300.
There really isn’t a backlash against having fg though.
It appears you don’t even know what FSR Redstone is.
It’s nothing to do with framegen, it’s using ML to do RT and PT denoising, giving a performance boost to games that implement it.
Nothing to do with fake frames, purely optimisations
This supposed “fake frames backlash” is just a reddit bubble circlejerk thing.
Amd has been sleeping on the initial appeal of FSR: decent support for older (and non amd) hardware.
Seriously, its delusional for all 3 GPU manufacturers to think that the ai upscaling tech intended to optimize performance and resolution via upscaling, should be used on modern hardware which should already be capable at adequate render at native with their expected performance.
Ai upscaling needs older generation GPU support. That is the best target audience, who are most likely to use the tech and not complain, if it simply ran on the older hardware.
frame gen is nice, but you shouldn’t rely on it
Uh oh. I can hear the AMD fanboys gathering their pitchforks and torches already.
It’s AMD marketing… They’ll get the backlash of fake frames while failing to market it as a performance boost
I think FG is pretty cool, but MFG is still very “expensive” you lose over 20% of your original frames even on a 5090, imagine on lower end cards, people have to understand these performance boosts by ML have a cost, even dlss Upscalling (minor but still)
Get ready to fumble
AMD already made FG. The fuck are you on about?
Or do nothing like they usually do!
No need. Since they’ve decided to follow a market leader that has a 92% market share, then they might as well follow all the way.
It’s not like they have any issues lying about 9070 XT MSRP , so this isn’t an issue
Market it as “Higher frame rate” but never say “better performance”.