Publishers and Developers like EA, Take-Two And CDPR Scared To Use Gen AI due to Legal concerns- Forbes

28 Comments

  1. Least-Path-2890

    If you ask someone 10 years ago about having generative AI that can give you infinite responses in video games, they’d be thrilled lmao.

  2. Makes sense. There’s not a lot of settled law yet when it comes to AI in business and you probably don’t want to become the first major case study.

  3. 1) Good
    2) they’re right to be scared. Most of the gen AI models are just plagiarism bots
    3) Look at what’s happening to marathon right now.

    Games are art and you can’t support quality art and gen ai at the same time.

    I’m not saying there aren’t plenty to AI tools that games have used forever, just not the stupid shit the stock market is obsessed with fetishizing the replacement of paid labor

  4. As they should. A judge has already ruled AI created content cannot be copyrighted, and if the model itself has stolen material, you could be infringing others rights too.

    Legally AI is too much of a shit show to be used for anything beyond extremely basic summaries and coding clarifications.

  5. LaserGadgets

    Its funny how they act like they HAVE to use it. Just do your job like the last 2 decades dammit.

  6. People don’t actually want AI slop, corporate overlords want people to want AI slop so they can pay less and pocket more themselves. 

  7. Pres X to doubt. If they think they can get away with it, I am positive they’ll shove it in.

  8. runealex007

    This is just a retread of Jason Schrier’s much better newsletter in Bloomberg

  9. Howitzer92

    This is why my company won’t let us use third-party AI. The chance it swipes someone else’s intellectual property and we end up in legal trouble is too big.

  10. AxiosXiphos

    A.I. is too fast, cheap and effective. If you think this will stop the progress of using it in entertainment in the long term you are dead wrong.

  11. MysteriousReason3442

    Of course we leave the “reputational concerns” part out of the title.

  12. C137RickSanches

    If they use ai I won’t buy their games. Ubislop won’t care and use ai

  13. NoMoreVillains

    They’re rich and have thousands of devs. They shouldn’t even be using it. They have more than enough money and people to create assets

  14. DDFoster96

    Not because AGI is scummy or because gamers don’t want it. If there weren’t legal concerns they’d absolutely use it.

  15. NyriasNeo

    and in the meanwhile, some indies will use gen-AI to create games better than AAA titles. You can be afraid, but sooner or later, AI is going to democratize the creation of content. You will have youtube videos that look as good as the Avengers, and indie game as good in terms of production value as CoD (and probably more innovative too).

  16. action_turtle

    Having AI talk between NPCs would be good imo. Walking down a street and hearing the same canned phone calls and phrases being blurted out could be a thing of the past

  17. Revo_Int92

    And they should remain frightened. To use automatization for “dirty work”, the blue collar stuff, dangerous environments and so on, that’s perfectly valid, instead of enslaving those poor southern asians. But to use rudimentary AI for “creation”, artistry in general? Get that shit out of here

  18. npcrespecter

    This is a PR article for these publishers, I promise it. Once precedent is set in a courtroom, they will flop like a fish…

  19. AssassinLJ

    Flash news,Publishers fear that they need to hire and actually let developers work which means losing money for their bonus so sad.

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