With a score like that, it’s probably obvious that the full “what went wrong” list is far too long to cover in full, but the most frequently cited issues include Black Ops 7’s poor optimization, predatory monetization, lackluster multiplayer, uninspired gunplay, and clunky controls.
There are, however, two points of contention that deserve special mention, the first being BO7’s campaign.
Dubbed “the worst campaign of all time” by some reviewers, it was criticized for its plot, which many wrote felt more like something generated by ChatGPT than written by a human, its overall non-serious, whimsical tone – more akin to Fortnite than classic Call of Duty – and Activision’s questionable approach to implementing the co-op element, which involves hosting campaign missions and gameplay on online servers, meaning the mode runs like multiplayer and cannot be paused even when playing solo.
Speaking of ChatGPT, the second point of contention is Activision’s apparent overreliance on generative AI in developing Black Ops 7, with many of the game’s calling cards and icons featuring an unmistakable AI feel and “art style,” if you can even call it that: