> Mozilla has added special software co-authored by Meta and built for the advertising industry directly to the latest release of Firefox, in an experimental trial you have to opt out of manually. This “Privacy-Preserving Attribution” (PPA) API adds another tool to the arsenal of tracking features that advertisers can use, which is thwarted by traditional content blocking extensions.
faroukq
Ik this sucks but everything is tracking you and your data nowadays. Firefox is still better than chromium based browsers
yflhx
Insane. Unfortunately it look like I’ll be changing browsers.
Flashy-Bluebird-1372
Damn Firefox why?
PolentaColda
I saw 2 or 3 other opsions that talked about studies and data collection. I turned them off right away (they were turned on by default). Why mozilla, why
reddituserzerosix
insert that obi-wan “you were the chosen one” meme
ballsofgallium
Time to switch my hobbies. I won’t use a computer anymore
Going to the mountains to live as a goat
HyruleN64
I’m still keeping Firefox just because of Ublock Origin. LibreWilf is another great option as Ublock already comes installed with it.
BearBL
Thanks for the warning and giving me a reason to look at my settings.
creamcolouredDog
Uncheck and move on, god damn
fart-to-me-in-french

doggiekruger
I just switched to Firefox last week lmao. The timing could not be any worse
Lothar93
You guys love your ad free, private browsing, no tracking services browsers, but don’t put a damn cent when there is people dedicating their life to this. There are a lot of people basically working for free, so you have zero right to complain about this if your support was zero.
Just uncheck and continue with your life, but complaining to keep your moral high ground is fun I guess.
Thanks, unticked.
That sounds like a pretty unintrusive feature tbh but I still dont want it.
There are a few other settings I routinely toggle off or on in a new install, in the privacy and security tab, the ones in the data collection bit go off, the “tell sites dont sell or share my data” and “tell sites do not track” flags go on, in the home tab i turn off all sponsored shortcuts and sponsored stories and all that, and then set the home page to a blank page, and in the general tab near the bottom I turn off “recommend extensions / recommend features as you browse”
I also set the default search engine to duckduckgo.
ShadowFlarer
For those who like Firetox but don’t want any telemetry, try LibreWolf.
Equivalent-Cut-9253
Hopefully Floorp just strips all of this Meta bullshit.. I don’t see him including this luckily.
I still have regular firefox I never use, but now I might as well never update it again.
Sta1kERR
My ass using Edge:
CakeDanceNotWalk
I think this might be related to their recent acquisition Anonym. With that acquisition Mozilla is now a marketing company, they will need to be able to collect data to keep them afloat.
SjalabaisWoWS
Wow. That meme is painfully spot on. Switching to Floorp or LibreWolf.
meta_narrator
“You either die a hero or you live long enough to see yourself become the villain.”
Has to be one of the most truthful statements ever made. We become what we deny.
sz0mbie247_
I just turned this off.
WolfVidya
Considering their newest CEO, the dev purges affecting the open source community, and the general lack of funding, yeah, not surprised at all this was their next step.
vonn_drake
How do you turn it off via mobile? Been looking and can’t find it
Billy_the_Burglar
At least it’s easy to turn off?
Still, I’ve championed Firefox for years as a better alternative. It’s disappointing that they stepped in this direction.
Huge-Edge-6259
Does anyone know if this applies to Firefox Focus?
Tesser_Wolf
Why do we need to be tracked 24/7
RACERX44
Is this on mobile too?
Mutant_Stump
Yup, they had everything checked on by default. Good looking out.
DrB00
So, how does one find this option and disable it?
Greenbeanicus
Is the irony of this is hilarious. I literally just switched over from Chrome two weeks ago ago. Thanks for the advice everyone!
Brigadier_Beavers
What if you havent updated to that version yet
JonKonLGL
And just like that Brave becomes my primary browser.
HenryLongHead
I wish gnome web supported more features and websites
mad_dog_94
Burger menu > settings > privacy then scroll down until you see it and disable it. You’re welcome
vector_o
Jokes on them, advertisers becoming so greedy is merely a symptom of the downfall of internet – they’re doing every person with a grain of sense in their head a favour by pushing us away from using it
WingZeroCoder
The folks who wanted to disenfranchise people are now selling out to ad trackers? I’m shocked, shocked I tell you.
cu-03
It’s a single button press and you turn it off. It’s not then end of the world
AnonPlzzzzzz
I just unchecked the box. Am I safe?
Selacha
You were supposed to destroy the Sith, nor join them!
43 Comments
For Context: https://blog.privacyguides.org/2024/07/14/mozilla-disappoints-us-yet-again-2/ – by Jonah Aragon
> Mozilla has added special software co-authored by Meta and built for the advertising industry directly to the latest release of Firefox, in an experimental trial you have to opt out of manually. This “Privacy-Preserving Attribution” (PPA) API adds another tool to the arsenal of tracking features that advertisers can use, which is thwarted by traditional content blocking extensions.
Ik this sucks but everything is tracking you and your data nowadays. Firefox is still better than chromium based browsers
Insane. Unfortunately it look like I’ll be changing browsers.
Damn Firefox why?
I saw 2 or 3 other opsions that talked about studies and data collection. I turned them off right away (they were turned on by default). Why mozilla, why
insert that obi-wan “you were the chosen one” meme
Time to switch my hobbies. I won’t use a computer anymore
Going to the mountains to live as a goat
I’m still keeping Firefox just because of Ublock Origin. LibreWilf is another great option as Ublock already comes installed with it.
Thanks for the warning and giving me a reason to look at my settings.
Uncheck and move on, god damn

I just switched to Firefox last week lmao. The timing could not be any worse
You guys love your ad free, private browsing, no tracking services browsers, but don’t put a damn cent when there is people dedicating their life to this. There are a lot of people basically working for free, so you have zero right to complain about this if your support was zero.
Just uncheck and continue with your life, but complaining to keep your moral high ground is fun I guess.

I use waterfox: [https://www.waterfox.net/](https://www.waterfox.net/) which is a fork.
[YOU WERE THE CHOSEN ONE](https://www.youtube.com/watch?v=QiZNSzWIaLo)
Thanks, unticked.
That sounds like a pretty unintrusive feature tbh but I still dont want it.
There are a few other settings I routinely toggle off or on in a new install, in the privacy and security tab, the ones in the data collection bit go off, the “tell sites dont sell or share my data” and “tell sites do not track” flags go on, in the home tab i turn off all sponsored shortcuts and sponsored stories and all that, and then set the home page to a blank page, and in the general tab near the bottom I turn off “recommend extensions / recommend features as you browse”
I also set the default search engine to duckduckgo.
For those who like Firetox but don’t want any telemetry, try LibreWolf.
Hopefully Floorp just strips all of this Meta bullshit.. I don’t see him including this luckily.
I still have regular firefox I never use, but now I might as well never update it again.
My ass using Edge:
I think this might be related to their recent acquisition Anonym. With that acquisition Mozilla is now a marketing company, they will need to be able to collect data to keep them afloat.
Wow. That meme is painfully spot on. Switching to Floorp or LibreWolf.
“You either die a hero or you live long enough to see yourself become the villain.”
Has to be one of the most truthful statements ever made. We become what we deny.
I just turned this off.
Considering their newest CEO, the dev purges affecting the open source community, and the general lack of funding, yeah, not surprised at all this was their next step.
How do you turn it off via mobile? Been looking and can’t find it
At least it’s easy to turn off?
Still, I’ve championed Firefox for years as a better alternative. It’s disappointing that they stepped in this direction.
Does anyone know if this applies to Firefox Focus?
Why do we need to be tracked 24/7
Is this on mobile too?
Yup, they had everything checked on by default. Good looking out.
So, how does one find this option and disable it?
Is the irony of this is hilarious. I literally just switched over from Chrome two weeks ago ago. Thanks for the advice everyone!
What if you havent updated to that version yet
And just like that Brave becomes my primary browser.
I wish gnome web supported more features and websites
Burger menu > settings > privacy then scroll down until you see it and disable it. You’re welcome
Jokes on them, advertisers becoming so greedy is merely a symptom of the downfall of internet – they’re doing every person with a grain of sense in their head a favour by pushing us away from using it
The folks who wanted to disenfranchise people are now selling out to ad trackers? I’m shocked, shocked I tell you.
It’s a single button press and you turn it off. It’s not then end of the world
I just unchecked the box. Am I safe?
You were supposed to destroy the Sith, nor join them!
So how do I disable it?