Here they come now, the Brazilians, lighting up this World Cup, making it theirs again. They’re so inventive. They make you laugh, and they make you cry, often at the same time. It wouldn’t be a major tournament without them.
Vinicius Junior? Matheus Cunha? Sure, they’re welcome as well, but we’re talking about something else: the online jokers, the bedroom satirists who have, in the last two weeks, taken a fairly prosaic selection issue and turned it planetary, creating what we can surely, even at this point, declare the viral sensation of this entire tournament.
I am talking, of course, about Memepocalypse Now: Endrick vs Ancelotti.