Wednesday, April 22, 2026
📸 Toei, Sanrio, and Others Announce Intent to Expand into Gaming
Two companies have recently drawn attention by announcing their expansion into the gaming sector: Toei and Sanrio.
Toei, a major Japanese film distributor, stated its ambition for this expansion, declaring plans to “firmly establish gaming as a new pillar that stands shoulder-to-shoulder with our core businesses in film, television, and events, and to focus our efforts accordingly.”
Sanrio is also set to actively leverage its IP with the launch of ‘Sanrio Games.’ With iconic characters like Hello Kitty, Kuromi, and My Melody in its portfolio, Sanrio plans to use this gaming expansion to reach fans through a wider variety of channels.
🎮 Major Games Released Today
✔ Tides of Tomorrow Released April 22
✔ Vampire Crawler Released April 22
✔ Crysternt Released April 22
✔ Honkai: Star Rail 4.2 ‘Thus, the Laughter Never Stops’ Released April 22
📅 Upcoming Major Games
✔ Outbound Releases April 23
✔ Our Kingdom: The Fruit That Eats Time and the Ancient Monster Releases April 23
✔ Secret Thumb Releases April 23
✔ Throw Anything: Zombie Invaders Releases April 23
🎫 Notable Events
🎨 2026 National College Student Digital Art Contest 04.20 ~ 05.10 (Korea Game Society x Nexon Games)
💼 Today’s Job Openings
📌 [Mad Engine] Background Concept Artist for ‘Night Crows’ (2+ years experience)
📌 [Smilegate] NPC Combat Planner for ‘Next-Gen Game’ (3+ years experience)
📌 [Big Game Studio] Scenario Planner for ‘Breakers’ (5+ years experience)
📈 Securities Research
Kiwoom SecuritiesNEOWIZ
❝ We maintain a target price of ₩30,000 for the company. The target price is derived by applying a target P/E ratio of 20x to the 2026E net profit attributable to controlling interests of ₩32.4 billion. While expectations for new titles remain following the milestones of the existing ‘Lies of P,’ we anticipate a slight stabilization in performance compared to the previous year. We further explain that the target P/E level was determined based on the projected anticipation for future new titles.❞
™️ Notable Trademarks
🔍 Dynamis One Inc. – Astré Oratio
📰 Catch Up on Major Articles You Missed Yesterday
This article was originally written in Korean and translated with the help of NC AI. It was then edited by a native English-speaking editor. All AI-assisted translations are reviewed and refined by our newsroom.
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